Arch Manning’s Uber NIL Deal: What Brand Partnerships Look Like in 2026 College Sports
College sports has become a multi-billion-dollar marketing industry, and brands like Uber have moved to the front of the line. The NIL…
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College sports has become a multi-billion-dollar marketing industry, and brands like Uber have moved to the front of the line. The NIL…
The most recent Sugar Bowl was a thriller. Ole Miss beat Georgia 39-34 on January 1, 2026, at Caesars Superdome in New…
Sixteen teams. Eight super regionals. Best-of-three, win-or-go-home. Starting Thursday night, the path to the Women’s College World Series narrows to its final…
Drive through Pullman on a Friday night and you might spot a Coug linebacker in a local pizza shop ad. For decades,…
For seven years, the oldest college football rivalry in Utah sat on a shelf. The Utes outgrew it when they joined the…
Search “NIL app” in 2026 and you’ll find dozens of platforms — most built around brand deals, content delivery, or compliance. Few…
The University of Tulsa isn’t an SEC powerhouse, and it doesn’t have $50 million NIL years. But the Golden Hurricane have built…
The University of Texas Rio Grande Valley just had the most consequential year in its athletic department history. The Vaqueros generated $24.48…
For decades, a scholarship was the most a College of Central Florida athlete could hope for, but the landscape of amateur sports…
Picture Tre Carroll, the Big East’s leading scorer in 2025-26, walking off the floor at Cintas Center and stepping straight into a…
For decades, the roar of the crowd at the Milton H. Johnson Center was the primary reward our local athletes received. While…
Picture a Thanksgiving dinner where passing the gravy feels mildly hostile. In one Southern state, the last weekend of November is not…