College Football NIL: The Fan’s Complete Guide
College football leads the NIL economy. With the highest-paid athletes, biggest fan bases, and most intense recruiting battles, football NIL has transformed…
December 16, 2025
Fan Fuel
December 16, 2025
The Most Innovative Models for Athlete-Fan NIL Partnerships
The NIL landscape is evolving beyond simple brand endorsements. Fan-powered models are emerging as a more inclusive and sustainable approach to athlete…
December 15, 2025
Big Ten Men’s Basketball Top NIL Deals and Earners
CONFERENCE NIL POWER Men’s basketball in the Big Ten Conference is as strong as ever in the 2025-26 season. The Big Ten…
December 15, 2025
Duke vs. UNC Leads College Basketball’s Best Rivalries
Unlike in college football, where rivals play only once a season, college basketball rivalries often feature at least two meetings a year.…
December 15, 2025
College Football’s Best Rivalries: The Most Iconic Matchups in the Sport
Often, geography is the biggest factor in a college football rivalry. But it’s certainly not the only factor. Sometimes, it’s based on…
December 15, 2025
Kentucky Basketball’s NIL Spending Off to Slow Early Return
The current records of SEC men’s basketball teams don’t quite line up in financial order. Kentucky, the conference leader in Name, Image…
December 15, 2025
How the NCAA Transfer Portal Is Changing College Sports
College sports are undergoing a quiet but significant transformation. For decades, programs were built around high-school freshmen who developed over multiple seasons.…
December 12, 2025
Top NIL Deals This Week Across College Sports
As NIL (Name, Image and Likeness) continues to evolve, diversity is taking hold. It’s not just college football and basketball players making…
December 12, 2025
Where will Michigan football turn?
The game of musical chairs for college football coaches appeared to be over. But all of a sudden, the music has started…
December 12, 2025
Top 10 NIL Earners in SEC Football (2025)
In college football, conferences don’t come much bigger — or more lucrative — than the SEC.\ The 2025 SEC NIL rankings 2025…
December 12, 2025
Looking at the Heisman Trophy Through an NIL Lens
Unlike in the pre-NIL (Name, Image and Likeness) days, whoever is handed the Heisman Trophy on Saturday night already is a millionaire,…
December 12, 2025
Top Big Ten Football NIL Earners 2025: Highest Deals and Valuations
Back in the summer, Jeremiah Smith posted a photo of himself on Instagram where he’s posing in front of a Lamborghini while…
December 12, 2025