RallyFuel Blog

Often, geography is the biggest factor in a college football rivalry. But it’s certainly not the only factor. Sometimes, it’s based on two powerhouse teams from the same conference playing…

The current records of SEC men’s basketball teams don’t quite line up in financial order. Kentucky, the conference leader in Name, Image and Likeness compensation, has gotten off to a…

College sports are undergoing a quiet but significant transformation. For decades, programs were built around high-school freshmen who developed over multiple seasons. Today, that approach is evolving as the NCAA…

The game of musical chairs for college football coaches appeared to be over. But all of a sudden, the music has started again, and one very big chair is sitting…

Unlike in the pre-NIL (Name, Image and Likeness) days, whoever is handed the Heisman Trophy on Saturday night already is a millionaire, highlighting how dramatically Heisman NIL economics have changed…